Puck Enterprises

JOB DESCRIPTION

 

Summary/Objective

Puck Enterprises of Manning, IA is looking to hire a Marketing Specialist who will be responsible for assisting with the creation of multimedia to aid in advertising our products and services.

 

Essential Functions

About the Position

We are adding a position for a dedicated resource in-house that will assist in digital marketing and maintaining our brand in all our products through the following responsibilities:

• Collaborate with Marketing Manager to create multimedia for the company.
• Ensure brand messages are consistent across all designs and media.
• Aid sales representatives on messaging and product positioning for different industries
• Collaborate with Marketing Manager on SEO strategy.
• Research digital advertising trends.
• Publish digital marketing content and ads.
• Optimize paid advertising using SEO and other tools.
• Conduct keyword research for Puck and competitors.
• Maintain a strong online company voice through social media
• Prioritize and manage multiple projects within design specifications and budget restrictions.
• Work with marketing team members to develop all assets for campaigns.
• Possess strong typography and layout skills.
• Assist in brainstorming concepts for projects and new developments.
• Responsible for weekly measuring and summary reporting across all digital marketing programs.

 

Competencies

• Business Acumen.
• Communication Proficiency.
• Customer/Client Focus.
• Leadership
• Presentation Skills.
• Problem Solving/Analysis.
• Results Driven.
• Strategic Thinking.
• Technical Capacity.
• Team Oriented.
• Detail Oriented.
• Organized

 

Supervisory Responsibility

 

This position has no supervisory responsibilities.

 

Work Environment

 

This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.

 

Physical Demands

 

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

 

This is largely a sedentary role; however, some filing is required. This would require the ability to lift files, open filing cabinets and bend or stand, as necessary.

 

Position Type/Expected Hours of Work

 

This is a full-time position. Days and hours of work are Monday through Friday, 8:00 a.m. to 5 p.m.  This position may occasionally require long hours and weekend work.

 

Travel

 

Travel is primarily local during the business day, although some out-of-area and overnight travel may be expected.

 

Required Education and Experience

• Bachelor’s or Technical Degree
• 2 years of field experience
• Proven work experience as a Digital media specialist
• Creative Cloud applications, specifically Adobe Photoshop, Illustrator, InDesign, Premiere Pro/Premiere Rush

Preferred Education and Experience

• WordPress experience a plus
• Experience with PPC campaigns and excellent understanding of SEO best practices

Equal Employment Opportunities (EEO)

 

Puck Enterprises is an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

 

Other Duties

 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.